Features Chezka Gonzales’ Kwento ng Tapang and how she overcame multiple challenges to achieve her ultimate dream of becoming a pilot. Her story, fueled by NESCAFÉ Original, inspired Filipinos to have the same strength to persevere with optimism and resilience. The campaign helped accelerate the brand’s market share gains, bringing total NESCAFÉ mixes up to #2 in the rankings.
- Client NESCAFÉ Philippines Inc.
- Type of work Digital
- Year 2022